Somebody has to own the number.
In most ABA practices the schedule belongs to operations, the claims belong to a biller, and the books get done by the owner at night or by whoever in the office has time. Three groups, three systems, and no one accountable for the distance between a delivered session and a collected dollar. Aimline takes that seat.
Nicole Sands.
Nicole Sands has been closing books since 2015. She founded The ABA Bookkeeper to bring controller-level accounting to a field that had been getting generalist treatment, and spent the better part of a decade inside ABA general ledgers.
She took on the revenue cycle in 2024, for a simple reason: the books kept showing her where the money went, and it was not where anyone was looking. A denial is the last event in the chain, not the first. Aimline is what that turned into.
She is also a co-founder of Qlarity, which automates CentralReach-to-QuickBooks reconciliation, and runs a certified organic farm and an animal sanctuary in Southern California.
Nicole Sands · Founder
Measure
Take the baseline before touching anything. Books closed on accrual, every dollar traced from schedule to cash.
Intervene
Work the leaks in the order the data ranks them, on targets written into the agreement.
Maintain
Hold the gains. Scorecards, forecasting, and a seat at the table when the decisions get made.